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This blog is intended to showcase the author's personal collection of Coca-Cola memorabilia, and to provide information regarding Coca-Cola in general. This blog and the author has no connection whatsoever with The Coca-Cola Company or it's subsidiaries. The author makes no claim against any trademarks, logos, brand names, slogans, jingles, advertisements or commercials featured in this blog.

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Copyright © 2009 M.J. Johari
Sunday, March 22, 2009

Cock-a-Cola

4 comments

Click to see hidden image
Can you spot the cock?



This decal was part of a $200,000 campaign created to promote the reintroduction of Coca-Cola's original contoured bottle shape, in the form of PET bottles. It was designed to appeal to young Coke drinkers who would not have grown up with the famous bottle shape.

It was released in 1995 and later all promotional materials were recalled because of a hidden sexual image (obvious) painted in an ice-cube at the bottom right corner - a woman performing oral sex (can you spot the hidden image? Click on the above picture or scroll down for enlargement).

According to Snopes.com, it was a joke intended by the graphic artist, whom was later fired and sued. The hidden image was never noticed prior to production, it wasn't until customers complained about it did Coca-Cola realized what happened.

Items from this campaign are mostly destroyed, only a few exist nowadays. Extremely rare and hard to get, I am fortunate to have one in my collection.


Show hidden image

4 comments:

yoshz said...

ko ada poster ni ker?

Johan said...

What I have is a decal of A5 size (the first picture), not a poster. The decal is intended for sliding fridge doors, hence the "SLIDE" phrase.

Sunflower Ranch said...

LOL, that is a hoot!! Thanks for posting this interesting "tid-bit."

Johan said...

Thanks!
I hope you find other posts in this blog as interesting as this too :-)